Privacy policy

Privacy Policy for ModernViking.com

Effective Date: February 13, 2023
Last Updated: April 3, 2025

This Privacy Policy describes how ModernViking.com (the “Site”, “we”, “our”, or “us”) collects, uses, and shares your personal information when you visit or make a purchase through the Site.


Contact Us

If you have questions, need more information about our privacy practices, or wish to file a complaint, please contact us at:

📧 Email: support@modernviking.com
📬 Mail:
Modern Viking
11326 184th Dr NE
Granite Falls, WA 98252
USA


Personal Information We Collect

When you interact with our Site, we collect certain information to provide and improve our services.

1. Device Information

Purpose: To properly load the Site and perform analytics for optimization.
Source: Automatically collected using cookies, log files, web beacons, tags, or pixels.
Data Collected: Browser type, IP address, time zone, cookies, viewed products/pages, search terms, interaction behavior.
Disclosure: Shared with service providers including Shopify, Etsy, PayPal, Printful, Facebook, Instagram, and others as required by law.

2. Order Information

Purpose: To fulfill your order, process payments, arrange shipping, communicate with you, and screen for fraud.
Source: Collected directly from you.
Data Collected: Name, billing/shipping address, payment details, email, phone number.
Disclosure: Same as above.

3. Customer Support Information

Purpose: To assist with inquiries or issues.
Source: Provided by you via contact forms, emails, or other communications.
Data Collected: Name, address(es), phone number, and any relevant communication.
Disclosure: Same as above.


Minors

This Site is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe a minor has provided us with personal information, please contact us to request its deletion.


Sharing Personal Information

We share your information with service providers to help deliver our services. For example:

  • Shopify: Powers our online store. Learn more here: Shopify Privacy Policy

  • We may disclose information to comply with legal obligations or protect our rights.


Behavioral Advertising

We use your personal information to serve targeted ads and marketing that may interest you. For example:

  • Google Analytics helps us understand Site usage. Google Privacy Policy | Opt-out

  • We may share data with advertising partners via cookies and similar tech.

  • Shopify Audiences may use your data to show relevant ads from us or other merchants.

To opt out of targeted advertising:


Using Your Information

We use your personal data to:

  • Provide and manage purchases

  • Process payments

  • Fulfill orders

  • Communicate about products and promotions

  • Prevent fraud and abuse


Lawful Basis (GDPR)

If you reside in the European Economic Area (EEA), we process your personal information under the following bases:

  • Your consent

  • Contract performance

  • Legal obligations

  • Vital interests

  • Public interest

  • Legitimate interests (where they do not override your rights)


Retention

We retain your personal data for our records unless you request its deletion. To request erasure, see the Your Rights section below.


Automated Decision-Making

We do not use fully automated decision-making that legally or significantly affects you. Shopify may use limited automation to detect fraud (e.g., temporarily blacklisting IPs or credit cards after failed attempts).


Your Rights

For EEA Residents (GDPR):

You may request to:

  • Access your personal data

  • Correct, update, or erase it

  • Port it to another service

  • Object to or restrict processing

To exercise your rights, contact us using the information above.

Data is initially processed in Ireland and transferred to countries including Canada and the U.S. For more, see Shopify GDPR Info.

For California Residents (CCPA):

You may request to:

  • Know what personal data we hold

  • Delete or correct your data

  • Port your data to another service

  • Authorize an agent to act on your behalf

We do not sell your personal information as defined by the CCPA.


Cookies

We use various cookies to optimize your experience. These include:

  • Functional cookies for remembering preferences

  • Performance cookies for analytics

  • Advertising cookies for marketing

You can manage cookies in your browser settings or visit www.allaboutcookies.org for more guidance. Blocking cookies may impact your experience on our Site.


Do Not Track

We currently do not respond to "Do Not Track" signals as there is no uniform industry standard.


Changes to This Policy

We may update this policy periodically to reflect changes in our practices, technology, or legal requirements. Please review it regularly.


Complaints

To file a complaint, please contact us via email or mail. If you’re not satisfied with our response, you may contact your local data protection authority.